During New York Fashion Week, see the innovative materials that took fur off the catwalk A Humane World


According to Tagwalk, there has been a 644% increase in faux fur on the catwalk in men’s fall/winter shows this year compared to 2021. JMrocek/iStock.com

As fashion week starts tomorrow in New York and then London, Milan and Paris, I remember not too long ago these weeks were a time of concern for our furless team and our fellow defenders around the world. Not knowing how many models would wear fur on their runway, we would closely follow the designers who used fur – the list was long – and do our best to identify the animals who lost their lives for a “look”. “.

Thankfully, a lot has changed in this regard, with Italian luxury brands Moncler and Dolce&Gabbana becoming the latest companies to announce fur-free policies, joining so many others who have opted for modern, cruelty-free materials that have less impact. impact on the environment and do not require the sacrifice of animal life. With the momentum on our side, we’re already seeing a lot less animal fur on the catwalks this year.

According to fashion search engine Tagwalk, there’s been a 644% increase in faux fur on the catwalk in men’s Fall/Winter shows this year compared to 2021, and we expect this trend to continue. continues with the women’s fashion shows to come.

With so many brands and retailers ditching animal fur, many are wondering, “Who’s left?”

Internationally, brands such as Max Mara, Philipp Plein, Woolrich, Hermès, Yves Salomon, Roberto Cavalli and Salvatore Ferragamo still sell animal fur. Similarly, luxury giant LVMH, the parent company of brands Louis Vuitton, Dior, Fendi, Marc Jacobs and Givenchy, has sided with the fur trade and leaves its brands no choice. In the US, the main holdouts are the department stores Dillard’s, Kohl’s and Belk, and in the UK the outliers are Harrods, Harvey Nichols and House of Fraser.

Even though this list is incredibly small compared to the long list of companies that have chosen a human path, it is clear that there is still work to be done and we are committed to finishing the job. We will continue to engage these brands and retailers to show them that cruelty is never out of fashion and to highlight that the ethically conscious consumer base – those who care about animals and the environment and want businesses they support align with these values ​​- is only going to get bigger and stronger.

As long as these companies continue to sell fur despite animal suffering and overwhelming evidence of the environmental and public health risks inherent in the fur trade, related policy reform will always be necessary. By banning fur sales, we are eliminating fur products from the market, supporting innovative cruelty-free materials, saving countless animal lives, and urging companies like Max Mara, LVMH, Dillard’s and Harrods to stop using fur.

With the majority of consumers and fashion companies in agreement, we are working with supporters and lawmakers to end fur sales in cities and states across the United States. California and 10 US cities have banned fur sales, and we’re building momentum in the UK. becoming the second country in the world to do so. We were thrilled when Israel became the first country to do so in 2021.

Our work is not yet done in this area of ​​animal welfare, but as models in New York and other cities around the world prepare to walk the runway, we want to celebrate the monumental progress we’ve made in removing fashion fur. We hope you’ll join us in thanking the furless designers who have paved the way. Be sure to follow the HSUS and HSI Instagram Stories at the start of each fashion week, where we show our appreciation for fur-free brands and designers and hope you do the same.

Categories

Humane Society International, Marine Fauna/Mammals

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